Today’s Fintech disruptors and neobanks are igniting our brains’ reward centers with flashy visuals, gamified challenges and social interactivity that practically beg us to keep coming back for more. This is the effect of “Dopamine Banking,” where finance meets emotions and entertainment, and every tap of your smartphone is engineered to delight and reward. It ultimately changes how we think about financial services. Buckle up, because the future of finance just got exhilarating.
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