B2B commerce, stands for business-to-business commerce, refers to the online sale of goods or services between businesses such as manufacturers, wholesalers, distributors, and retailers.
Shopify Plus offers advanced features specifically designed to cater to the needs of B2B businesses. One of the significant advantages is the ability to create separate storefronts tailored specifically for business customers or to blend the B2B and B2C experiences into a single storefront.
Whichever option you choose, your customers will have customer-specific pricing, payment terms, tax exemptions, and more. All managed within the new company profile in your Shopify admin, without complex workarounds or coding needs.
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Key Features of B2B Commerce and Shopify:
Company Profile: Create and manage company accounts based on payment terms, access, customized settings and locations.
Product Catalogue: Each buyer can have their own product catalogue or specialized pricing or discounts based on their segment/role/location.
Payment terms: Businesses can assign and manage payment terms from backend admin for buyers like due on receipt, due on fulfilment or Net terms. Also, get notification on payment due or reminders that need to be send automatically.
Personalized Store: Customize the storefront with branding changes like Logo, Banners, Email templates, layouts, colors to name a few. This can be based on location or segment.
Quantity Rules: Have differential pricing based on products or variants with minimum, maximum or increment. Buyers can take advantage of ordering in bulk with discounts.
Ease of Reordering: Mostly B2B are recurring customers and hence easy recorder options would same time and effort.
Localization: Have a global presence with minimal effort on expanding across utilizing multi storefronts, currencies, taxes and language to name a few.
Checkout to Draft: Simplify workflows and quote proposals with the ability to review and approve orders in the admin. You can convert checkout to draft orders and with additional review or approval process transaction can be finalized.
B2B Enablement in Shopify
B2B on Shopify is built right into the core Shopify admin. Business owners can now operate a blended online store for both B2B and B2C customers. They can place orders through the same store, but B2B customers authenticate themselves by login and would be shown required pricing, catalogue and net payment terms.
With access to Shopify APIs, your wholesale store can connect to ERP, CRM, or other systems you rely on
If you’re on a Shopify Plus plan, B2B on Shopify is included at no extra cost.
Shopify Plus brands using B2B today represent verticals like fashion, beauty, food & beverage, consumer electronics, home furnishing, sporting goods, and toys and games to name a few.
Looking for Shopify Commerce expertise?
Our team of top-tier Shopify commerce professionals specialize in tailoring solutions to meet your unique objectives, whether you operate in the B2B, B2C, or enterprise space. With our expertise, you can leverage cutting-edge architectures such as Headless, Composable, or Microservices to build robust platforms that meet the demands of today’s digital landscape. From initial consultation to post-launch support, our experts are committed to ensuring a smooth and successful implementation every step of the way.
Ready to Transform Your Commerce Experience?
Don’t let outdated commerce solutions hold your business back. Partner with Perficient today and unlock the full potential of Shopify for your online sales channels. Contact us now to schedule a consultation and take the first step towards commerce excellence. Let’s turn your vision into reality together.
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