Modern Healthcare has once again recognized Perficient among the largest healthcare management consulting firms in the U.S., ranking us ninth in its 2025 survey. This honor reflects not only our growth but also our commitment to helping healthcare leaders navigate complexity with clarity, precision, and purpose.
What’s Driving Demand: Innovation with Intent
As provider, payer, and MedTech organizations face mounting pressure to modernize, our work is increasingly focused on connecting digital investments to measurable business and health outcomes. The challenges are real—and so are the opportunities.
Healthcare leaders are engaging our experts to tackle shifts from digital experimentation to enterprise alignment in business-critical areas, including:
- Digital health transformation that eases access to care.
- AI and data analytics that accelerate insight, guide clinical decisions, and personalize consumer experiences.
- Workforce optimization that supports clinicians, streamlines operations, and restores time to focus on patients, members, brokers, and care teams.
These investments represent strategic maturity that reshapes how care is delivered, experienced, and sustained.
Operational Challenges: Strategy Meets Reality
Serving healthcare clients means working inside a system that resists simplicity. Our industry, technical, and change management experts help leaders address three persistent tensions:
- Aligning digital strategy with enterprise goals. Innovation often lacks a shared compass. We translate divergent priorities—clinical, operational, financial—into unified programs that drive outcomes.
- Controlling costs while preserving agility. Budgets are tight, but the need for speed and competitive relevancy remains. Our approach favors scalable roadmaps and solutions that deliver early wins and can flex as the health care marketplace and consumer expectations evolve.
- Preparing the enterprise for AI. Many of our clients have discovered that their AI readiness lags behind ambition. We help build the data foundations, governance frameworks, and workforce capabilities needed to operationalize intelligent systems.
Related Insights: Explore the Digital Trends in Healthcare
Consumer Expectations: Access Is the New Loyalty
Our Access to Care research, based on insights from more than 1,000 U.S. healthcare consumers, reveals a fundamental shift: if your healthcare organization isn’t delivering a seamless, personalized, and convenient experience, consumers will go elsewhere. And they won’t always come back.
Many healthcare leaders still view competition as other hospitals or clinics in their region. But today’s consumer has more options—and they’re exercising them. From digital-first health experiences to hyper-local disruptors and retail-style health providers focused on accessibility and immediacy, the competitive field is rapidly expanding.
- Digital convenience is now a baseline. More than half of consumers who encountered friction while scheduling care went elsewhere.
- Caregivers are underserved. One in three respondents manage care for a loved one, yet most digital strategies treat the patient as a single user.
- Digital-first care is mainstream. 45% of respondents aged 18–64 have already used direct-to-consumer digital care, and 92% of those adopters believe the quality is equal or better to the care offered by their regular health care system.
These behaviors demand a rethinking of access, engagement, and loyalty. We help clients build experiences that are intuitive, inclusive, and aligned with how people actually live and seek care.
Looking Ahead: Complexity Accelerates
With intensified focus on modernization, data strategy, and responsible AI, healthcare leaders are asking harder questions. We’re helping them find and activate answers that deliver value now and build resilience for what’s next.
Our technology partnerships with Adobe, AWS, Microsoft, Salesforce, and other platform leaders allow us to move quickly, integrate deeply, and co-innovate with confidence. We bring cross-industry expertise from financial services, retail, and manufacturing—sectors where personalization and operational excellence are already table stakes. That perspective helps healthcare clients leapfrog legacy thinking and adopt proven strategies. And our fluency in HIPAA, HITRUST, and healthcare data governance ensures that our digital solutions are compliant, resilient, and future-ready.
Optimized, Agile Strategy and Outcomes for Health Insurers, Providers, and MedTech
Discover why we been trusted by the 10 largest U.S. health systems, 10 largest U.S. health insurers, and 14 of the 20 largest medical device firms. We are recognized in analyst reports and regularly awarded for our excellence in solution innovation, industry expertise, and being a great place to work.
Contact us to explore how we can help you forge a resilient, impactful future that delivers better experiences for patients, caregivers, and communities.
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